2011 AFP-NJ Chapter Conference on Philanthropy
Thursday, November 3^rd Agenda

(As of October 24, 2011; final program subject to change)

8:00 – 9:00

Continental Breakfast and Breakfast Affinity Roundtables

Morning
Featured Presenters
9:15 – 10:15

Build Relationships with Your Donors
by Creating Extraordinary Experiences
Simone Joyaux, ACFRE, Joyaux Associates

It Starts With Your Elevator Speech:
Making A Powerful Case for Donor Support
Tom Ahern, Ahern Communications, Ink.

10:15 – 10:45

MORNING COFFEE BREAK WITH RESOURCE PARTNERS

Social Media & Technology Track

Stewardship
& Donor Relations

Senior Professional’s Career Track

Major & Planned
Gifts Track

Emerging Trends Track

Healthcare
Track

Developing Your Development

Morning
Breakout
Sessions
10:45 – 11:45

Social Media
Marketing:
Creating Clever Conversations

 Ellen Friedland
Stacy Robin
Lea Spencer
Cleversation, LLC

Bootstrapping Techniques for Generating Revenue

 Sylvia Allen
Founder & Principal
Allen Consulting

Firing Lousy Board Members

 Simone Joyaux, ACFRE
Joyaux Associates

Five (or Ten!) Principles for
Planned Giving Success

Phyllis Freedman
Founder,
Smart-Giving

Branding:
A Non-Profit
Case Study

David Kessler
Founder, Starfish

Todd Polyniak
Partner
Sax, Macy, Fromm

Impact of Healthcare Reform
on Philanthropy

William McGinly,
Ph.D., CAE
President
Association of Healthcare
Philanthropy (AHP) International

Telling Your
Not-for-Profit Story:
Selling the Sizzle,
Not the Steak

Kathy Swayze
President & Creative
Director
Impact Communications

11:45 – 12:00

NETWORKING WITH RESOURCE PARTNERS

12:00 – 1:45

LUNCH and CONFERENCE KEYNOTE ADDRESS: Carlos Dominquez, VP, CISCO Systems
New World, New Rules: Surviving, leading and thriving in our new world. 

Afternoon
Breakout Sessions
2:00 – 3:00

Social Media for
Non-Profit CEO’s

Sarah Durham
Big Duck NYC

Overcoming Objections

 Missy Ryan
Senior Director
of Development|
College of Business
and Behavioral
Science
Clemson University

Developing Your Personal & Professional Brand

 Nancy Racette
President
Development Resources

The Transforming Power of Major Gifts

 T. Christian Rollins, MBA, CFRE Executive Director
Southern Ocean County Medical Center Foundation

The Psychology of Philanthropy

Marian Z. Stern
President
Projects in
Philanthropy

Involving Physicians and Nurses in Grateful Patient Programs

Joseph Stampe
Vice-President of Development
Princeton Healthcare System Foundation

Marketing Bequests: The Delicate Art
of Asking For
That Final Gift

3:00 – 3:15

AFTERNOON REFRESHMENT BREAK

Afternoon
Plenary Speaker
3:15 – 4:15

How to Involve the Leadership and Volunteers with the ASK
Laura Fredricks, JD, Laura Fredricks LLC

Mark your calendars and plan on joining us for the 2012 AFP-New Jersey Conference on Philanthropy, tentatively scheduled for Thursday, November 1, 2012